Services

Where to start

Everything is designed around one principle: the smallest possible step that produces a real result. Start with the Kickoff. Build from there.

Start here

Nimble Kickoff

A facilitated half-day session that gets your team asking the right question — and running a real experiment within two weeks.

This is the entry point. It's priced to be an easy yes. It's designed to produce one real result that gives your team the confidence and language to do it again.

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What you leave with

A named hypothesis your whole team has agreed on

A test design — what you'll change, how you'll measure it, what you'll do if it fails

Your first learning card, ready to use

The Nimble framework applied to your specific context

A clear next step — no ambiguity about what happens after

For teams

Coaching

Working alongside you to figure out the thing that's actually stuck — not as the expert with the answer, but as someone who's been in the gap between IT, fundraising, and communications for fifteen years and knows how to move things from there.

Could be a single working session. Could be ongoing. Could be a monthly call while your team runs their first series of cards. We figure out what's useful.

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Programme diagnosis
Where are decisions being made from assumptions? Where is legacy tech creating unnecessary friction? What's the first crack worth opening?
Framework implementation
Setting up the three rails — validated learnings, audience segments, messaging hierarchy — so decisions come from evidence, not the loudest voice.
First campaign design
Building and running the first Nimble campaign alongside your team, with every decision documented as a learning.
Ongoing retainer
Monthly support as the programme runs. Four days a month. The accountability that keeps the work moving forward.
For events

Speaking

Keynotes and workshops for NFP sector conferences, leadership forums, and team events. Direct. Sector-fluent. No jargon. The kind of talk that makes a room feel seen.

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Keynotes
Baby steps. Big impact.
How small experiments build NFP digital programmes that actually work. The core Nimble talk — practical, evidence-based, sector-specific.
The question that changes everything
"What is the simplest thing we can do to learn something about our supporters?" Why this question cuts through complexity, politics, and assumption-based planning.
The $0 campaign
$91k raised. 862 donations. Zero paid spend. A case study walk-through of every decision, every test, and every learning — including what the data said that nobody in the room expected.
Our horrendous CRM.
Every NFP digital team knows the feeling. The talk that finally names it — and then shows you what to do about it without a three-year migration project.
The risk you're normalised to
Organisations can't see the risk they're carrying because they've been inside it too long. What happens when someone external finally names it — and how naming it clearly is the thing that makes it possible to move.
Why the sector is ten years behind
A direct look at why NFP digital fundraising consistently lags commercial digital — and what that gap costs in donor revenue, staff retention, and mission impact. Not a lament. A map.
What is truth?
Most NFP digital teams think they have data. They have numbers. That's not the same thing. A talk about what's actually being measured, what isn't, what the CRM is lying about, and what it means to make a decision from evidence when your tracking is broken.
AI for NFP teams
Where to start, the ethics, and how to use AI to amplify your team's capability without replacing what makes your work human. Practical, honest, current.
Workshop
Your first experiment
Interactive half-day for teams of up to 12. Everyone leaves with a live hypothesis, a test design, and a first learning card ready to use. The Nimble Kickoff, delivered in a conference format.
Coming soon

Resources

For teams who want to run Nimble experiments without a consultant in the room. Tools that leave the capability behind.

Nimble Cards

A card deck of experiment types, hypothesis prompts, and learning frameworks. For facilitated team sessions.

Canvas Templates

Adapted from Lean UX and Strategyzer for NFP fundraising realities. Strategy canvas, fundraising canvas, experiment tracker.

Playbooks

Guides for specific contexts: email programmes, acquisition, retention, navigating legacy CRM constraints.

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Not sure where to start?

Get in touch. We'll figure out together what makes sense for your team.

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